SMARTY
FROM THE CLIENT
“Working with My Story was a unique experience. It’s not often regular people get to work with top notch film talent to further their own missions in the world. We didn’t do a ‘video’ – we created a film, and it shows… The team made the entire experience enjoyable and easy.”
“Tasha has done several jobs for me, but my My Story is the most exceptional and best example of her fine work. As a documentary storyteller it’s incredible to see your own story put through the lens of a filmmaker. So many people comment on my My Story and tell me how powerful it was for them to see it. I’m so glad I have it not only as a marketing tool but also as a behind the scenes of my company. It tells its own story without me having to.”
“When you think about the cost of a My Story and the cost of NOT doing one, it makes you take pause. The cost of my customers not knowing who I am is not one I’m willing to pay. My job and my business are about community, so what was important for me to achieve was a sense of people knowing who is behind the community. I think people want to get a sense of who is at the top of any food chain in business, and what Tasha was able to do was give my Members and future Members a look at who I am and why I created this forum. Knowing me as a person, not just a figure head or person on stage, gives them a relationship to me that I wouldn’t have otherwise. This builds trust – and trust builds loyal customers and sustainable businesses. When you think about the cost of a My Story and the cost of NOT doing one, it makes you pause. The cost of my customers not knowing who I am is not one I’m willing to pay. It’s the backbone of my brand.”
-Amy Swift Crosby, Founder, SMARTY